LG's first 4K OLED TV is ready to kill LCDs once and for all

[Lone Crusader]

Engadget

LG only just brought its 55-inch 1080p OLED to a $3,500 price that's within the limits of mainstream credit cards, and it's already back with something better. The curved 4K OLED TV we saw at CES is about to go on sale in Korea, and will arrive soon everywhere else, meaning well-heeled buyers don't have to choose between Ultra HD resolution and the sweet black levels offered by this newer display technology. We don't have an official US price for the TV yet, but HD Guru's usually reliable retail sources say the 65-inch 4K model (there's also a 77-inch version) will arrive for about $7,000 next month, while the 77-inch version has a $33,179.58 price tag in the UK. In Korea it will cost 12,000,000 won ($11,738), however US prices are usually much lower. LG exec Hyun-hwoi Ha isn't mincing words either, calling the new display "the pinnacle of technological achievement" and saying the tech will overcome LCDs in sales in just a few years. Can OLED pull off what plasma couldn't? LG is betting it will -- meanwhile Samsung seems convinced that OLED isn't quite ready for prime time.

 

[Jigslice]

Samsung is delusional, OLED will clean the market.

 

[JackRegan]

Engadget
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LG only just brought its 55-inch 1080p OLED to a $3,500 price that's within the limits of mainstream credit cards, and it's already back with something better. The curved 4K OLED TV we saw at CES is about to go on sale in Korea, and will arrive soon everywhere else, meaning well-heeled buyers don't have to choose between Ultra HD resolution and the sweet black levels offered by this newer display technology. We don't have an official US price for the TV yet, but HD Guru's usually reliable retail sources say the 65-inch 4K model (there's also a 77-inch version) will arrive for about $7,000 next month, while the 77-inch version has a $33,179.58 price tag in the UK. In Korea it will cost 12,000,000 won ($11,738), however US prices are usually much lower. LG exec Hyun-hwoi Ha isn't mincing words either, calling the new display "the pinnacle of technological achievement" and saying the tech will overcome LCDs in sales in just a few years. Can OLED pull off what plasma couldn't? LG is betting it will -- meanwhile Samsung seems convinced that OLED isn't quite ready for prime time.

Well, frankly, Plasma could easily have, and should have killed off LED/LCD years ago. The only reason it didn't is because, for reasons best known to themselves, the manufacturers chose not to dispel the rumours, and equally chose not to promote Plasma as the ultimate TV watching experience.

Regarding LG they are really swimming in uncharted waters, whilst Samsung, Panasonic and Sony are likely right and OLED needs more time in development.

It is that very time lag in bringing all new product to the market, plus the massive expense in rejigging plasma for 4k (which wasn't really necessary anyway) that has led to the current crop of LED/LCD 4k screens - all marketed as superior to anything previously - despite the fact they're really just souped up LED/LCDs and inherit all their faults and weaknesses which are and always have been way in excess of anything even the sternest critic could level against Plasma.

So yes, OLED will rule, but not just yet. Hopefully by that time, the manufacuturers will have go over their silly 4k fetish.