Let's not get carried away. Yes, the choice of art on ESB is unfortunate but there were other mistakes made. The biggest one is them them butchering logos. I get what they're trying to do by making it uniform but it's revisionist history using a logo that isn't even the original "Star Wars" logo (using the alternate "Star Wars" logo isn't necessarily wrong but it's not right either. BUT if you're going to use the alternate logo, why fill it in so it no longer resembles the alternate logo and then use random border colors that are made up - purple for Star Wars - wtf? And why exclude Rogue One and Solo from the logo consistency - yes they're not "mainline" entries but they're in the Star Wars universe as well - Rogue One's last scene is literally where Star Wars starts).
There's only one "Star Wars", what is now referred to as Episode IV; everything else is in the star wars universe but it's not "Star Wars" in big text. Don't believe me, let's ask Lucasfilm and 20th Century Fox:
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There is a "Star Wars" in teeny tiny type around the actual ESB and ROTJ logos but it sure as heck ain't the logo.
Let's just accept reality, they're never going to get this right because they need to have a super nerd in charge and not corporate suits, which will never happen. Our 94+ pages of bitching also won't change that. That's why I'm thankful there are now options to fix those mistakes; it's better than being stuck with suboptimal choices.
Having said all that, this was an excellent effort by Disney/Zavvi. They got way more right than wrong and this set of steelbooks blows away the previous utterly ****** Star Wars steelbooks. It's just too bad with all the production and shipping screw ups - those are unacceptable.