i really think they're just sitting on a surplus of discs and these cases; packaging new configurations and selling thru remaining stock at clearance price in some markets, doing a value add in others where the artwork hasn't already appeared.
Received mine yesterday. At first glance it's quite eye popping but the longer I looked - especially in different light - the more blurry lenticular looked (with visible lines) and even more so at the back.
I guess it's not too bad for the price, especially with discount. Just think I've been a bit spoilt when it comes to lentis since I started buying premium slips.
I'm keeping mine sealed but probably looks quite nice without the magnet. Very happy though that I now have a lenticular steelbook for all MCU and Live Action Spidey films so far.