You have miss read and miss understood the thrust of the msg basil, i normally just sit back and watch it from afar. But after many one line comments implying everyone should buy 4k, its the future, then thinking like yourself in your above comments that there is nothing "you" can do saddens me that you feel helpless. You are correct in so much that they have dropped the current version of 3d, but this is only to be replaced by a more user friendly version. Most Ninjas buying steelbooks pay a premium over and above standard releases, but the hike in price with 4k steelbooks is distracting and playing on our goodwill to support premium media. Truth is, i don't care if the industry rips everyone of over their doomed resolution upgrade commonly referred to as 4k (yes 4k is old news in the tech development world); but i have alot of respect for the Ninjas on this site who really care about our fetish for all things better than the norm. If a few Ninjas wise up and concentrate on the packaging, save a few bob from a premium price blu ray "DISC", (Ghost in the shell-same "STEELBOOK")with a view to reinvesting in more fantastic releases say from blufans with beautiful double lentis etc, then in the long run, the logic will be better understood, the disc's themself's can be replaced at a future date, the steelbook's however as we have noted have limited runs. Just think back at everyone going on about the huge price hike when 4k made it's debut appearance !? Same steelbook's ! Nothing to do with actual 4k, more to do with ripping everyone off with massive price difference ! Pull the carpet from beneath the 4k release by highlighting it's limited life span (already started filming in 8k). The other side of this is simple, in order to get everyone to accept this (like yourself), remove any alternative that may threaten it's release-"3d" ! They cannot have a vhs/betamax style war going on afterall, right ? If you think this is just about 3d or 4k, then you have missed the point basil, its about collecting steelbook's and supporting those that make or sell them, eg:- blufans, Zavvi etc. On a personal note, this is also about fellow Ninjas making good judgements based on knowledge about what we love ! Kind regards to you basil.