Considering how big Jazwares has become and given the fact that at Toy Fair they held a separate collectors event with special reveals I figured it only makes sense to give them their own showcase
As I’ve previously noted in other coverage Jazwares is now one of the largest toy companies in the US. They are a power player in the market not only with a strong portfolio with their original IP of Squishmallows but a host of licensed items that only seems to increase year-over-year including All Elite Wrestling (AEW) figures, Star Wars Micro Galaxy Squadron, Pokémon, Fortnite, Halo, Hello Kitty, Five Nights at Freddy’s, and Tokidoki to name just a few. The big news out of Toy Fair for the company was their foray into the building sets space with their new BLDR line.
Though the company has gotten larger with some growing pains Jazwares has shown care towards creating not only great products but highly sought after limited runs of figures including their Vault line as well as by offering convention exclusives.
Lets check out their diverse portfolio!
BLDR
The biggest news in my opinion out of Jazwares was the announcement of their new building set line – BLDR. One of the unique features of this new product is the Quikbrik which allows for a set to be built on from many angles and creates a more sturdy set. The line will feature some original IP like Squishmallows as well as licensed IPs including Hello Kitty and other anime such as Chainsaw Man. There was even a Vault edition of Chainsaw Man announced during the collectors event. As new releases drop I’ll be sure to add to the newly created BLDR thread on our forum.
All Elite Wrestling (AEW)
For wrestling fans and specifically AEW fans Jazwares is the official license holder for their figures line. When it comes to wrestling figures Jazwares is at the near pinnacle of their game offering heavily detailed, articulated, and multi-accessory figures. What continues to be an even more impressive feat is how how highly spoken the wrestlers themselves think of the figures. Jazwares commitment to working very close with the wrestlers to get the accuracy and detail in all their figures and packaging bleeds through every release they make. Unveiled during the collectors event by Orange Cassidy was an Orange Cassidy figure as well as aRing of Honor Living Legends Cash Wheeler and Dax Harwood.
Squismallows
Squishmallows continues to be a super popular home grown property for Jazwares. The line of super soft plush continues to grow with new characters and new licensees including Marvel, Harry Potter, Star Wars, Disney, IT, Stranger Things, Chucky, and more. Within the Squismallows line are their Squish-a-Longs and Clip-a-Longs also with licensed versions.
Star Wars Micro Galaxy Squadron
The Star Wars Micro Galaxy Squadron line produces ships and figures across the entire Star Wars Saga from classic movies to newer properties. The ships feature nice detailing at a smaller scale for those wishing for some shelf space. Ships range across different scales including their Starship, Assault, Dreadnaught Class and run the gamut of series including Clone Wars, Ahsoka, Rebels, Episode III and more. The collectors event unleashed a Vault Edition Clone Wars AAT Battle Tank and a Starfighter Class Collection.
Five Nights at Freddy’s
Jazwares also recently added Five Nights at Freddy’s to their line-up. They will be adding figures, plush, blind box and even Squishmallow versions.
Other Properties
As I mentioned Jazwares has a host of other properties that include Halo, Fortnite, Total Anime, Pokemon, Hello Kitty, Tokidoki, Fortnite, Figbands, Plush, and much much more.
Some highlights include a Halo Master Chief Vault Set revealed during the collectors event.
For Pokemon you have a range of playsets and figures and revealed at the collectors event was a vault edition Kanto Region First Partners Figure Set. Jazwares also puts out plush, roleplay, and collectibles across the many generations of Pokemon.
For Total Anime you have figures, blind box, and plush along a range of series including Avatar, Jujutsu Kaisen, Solo Leveling, Chainsaw Man.
For Fortnite there was a line of figures which also include digital skin components
In the plush line standouts include a Stranger Things and Friends bum Bumz.
Hello Kitty plush, and blind boxes were also fully represented.
Finally Jazwares added Tokidoki as part of their portfolio!
