HMV does not own any lifelong rights to ANY film! Please if im wrong then post your proof instead of just personal opinion
Also how do you know how zavvi selects there steelbooks again proof please!
Zavvi for the majority of there exclusives don't select the choice of steelbooks
They are approached by the film studios we have this steelbook we have decided to release
Zavvi have contracts with some of the film studios for exclusives decided by the film studios
There is also times when films studios approach number of retailers we are considering doing a steelbook for this film do you want it as an exclusive
A steelbook release can available on general release to all retailers with no risk to the retailer or as exclusive were the retailer is committing to a set number of stock up front with no return of sale allowed or its decided not to do the release
Zavvi have on a very small number of releases approached the film studios would they do a steelbook for a particular film and the film studio agrees or says no when its this type of release its usually a joint operation on the artwork and finish but the film studio has final say on all artwork
Most of the UK steelbooks releases were decided by the film studio not the retailer
Some exclusives are time limited can be 3 months 6 months or a year some have release clauses from either side but that rare
After this time has elapsed the film studio can decide to do a re release on general release or as another exclusive with another retailer but this only happens with a very small number of releases
If its a very popular release the film studio can just do a re release of a exclusive deal that has expired it can be exact same or new design as they own the rights to the distribution
Also retailers who had an exclusive are often are left with unsold stock and sell it to an overstock company who then sells it to other retailer or all retailers
