The two pictures in the first post are the two slips with the steelbook. Those two + a special pack is included inside the box (photo of the box a little back in the thread). We haven’t seen photos yet of the special pack or any goodies included.
You're forced to buy two copies of the same steelbook, and the same artwork is recycled all over the place. That image of a soldier on the horizon is virtually everywhere (I counted 8 appearances of that same image, from the big box to the disc itself).