Hey, good point!
One hour later
So I saw your comment, and it made me ponder about FA's pricing when I saw that
The Last Stand is 699 CZK, so since I had nothing better to do, I took a look at FilmArena's pricing with the actual content inside their FAC editions.
Disclaimer: When I say "cards" I mean poster cards, character cards, 3D cards, etc., and I didn't bother to write if there were 6, 8 or 10 of them… not just to show my disdain for such 'goodies'
, but because that really shouldn't influence the pricing.
FilmArena - Numbered full slips:
— 599 CZK -> GB price was 539 CZK, but it says 599 CZK on FA's website:
- Maze Runner
(new film / cards + BD disc / limited to 500)
- Dracula Untold
(new film / cards + BD disc / limited to 500)
- The Equalizer
(new film / cards + BD disc + bonus disc / limited to 500) = could be seen as under-priced, could have been 699 CZK 
- Get On Up
(new film / cards + BD disc / limited to 350)
— 599 CZK:
- Whiplash
(new film / booklet + cards + BD disc / limited to 500) = could be seen as under-priced, could have been 699 CZK 
- Elektra
(catalogue release / cards + magnet + BD disc / limited to 300)
- The Terminator
(catalogue release / booklet + cards + magnet + BD disc / limited to 1500)
- Terminator 3
(catalogue release / booklet + cards + magnet + BD disc / limited to 2000)
- Ghost Rider
(catalogue release / booklet + cards + magnet + BD disc / limited to 750)
- Looper
(catalogue release / booklet + cards + magnet + BD disc / limited to 2000)
— 699 CZK:
- Hunger Games: Mockingjay Part I
(new film / cards + magnet + BD disc / limited to 1000)
- Commando
(catalogue release / cards + magnet + BD disc / limited to 1500) = over-priced, should have been 599 CZK (catalogue release, no booklet) 
- Kingsman
(new film / booklet + cards + magnet / limited to 1500)
- Chappie
(new film / booklet + cards + magnet + BD disc + bonus disc / limited to 1000) = under-priced technically (compared to the other 699 CZK releases), could have been 799 CZK 
- Ex_Machina
(new film / booklet + cards + magnet + BD disc / limited to 750)
- Furious 7 Palk Walker Edition
(new film / booklet + cards + magnet + BD disc / limited to 750)
- John Wick Devil & Angel
(catalogue release / booklet or coasters + cards + magnet + coin or notepad + BD disc / each limited to 1000)
- Birdman FS
(catalogue release / booklet + cards + magnet + BD disc / limited to 2000)
- Edward Scissorhands
(catalogue release / booklet + cards + magnet + BD disc / limited to 2000)
— 799 CZK:
- Mission Impossible 5 V1
(new film / booklet + cards + magnet + BD disc + bonus disc / limited to 2000)
- Jurassic World
(new film / booklet + cards + magnet + BD disc + 3D disc / limited to 2000)
- Pixels
(new film / booklet + cards + magnet + BD disc + 3D disc / limited to 1500)
— 899 CZK:
- Exodus
(new film / booklet + cards + magnet + BD disc + 3D disc + bonus disc / limited to 1000)
- Terminator Genisys V1
(new film / booklet + cards + magnet + BD disc + 3D disc + bonus disc / limited to 2000)
- The Martian
(new film / booklet + cards + magnet + BD disc + 3D disc / limited to 1000) = over-priced, should be 799 CZK
(899 CZK would be okay if there had been a bonus disc perhaps)
- Everest
(new film / booklet + cards + magnet + BD disc + 3D disc / limited to 2000) = over-priced, should be 799 CZK
(899 CZK would be okay if there had been a bonus disc perhaps)
Bottom line is:
Here we have The Last Stand FAC edition: catalogue release for an old steelbook / booklet + cards + no magnet + no bonus or 3D disc / limited to 500, it should be 599 CZK, not 699 CZK, based on previous releases
(especially since this release is supposed to be a "thank you" release from FA, it shouldn't be over-priced).